Brighton McBride
Creative Portfolio

Graduation Date:
May 2026

Brighton McBride
Information Overview
Graduation Date:
May 2026
Degree:
Bachelor of Science degree with major in Agricultural Communications
Minors:
Digital and Social Media, Marketing, Public Relations and Animal Science
GPA:
3.84
Top Achievements:
Dean's List 7 of 7 semesters completed
2025-2026 SDSU Equestrian Team Captain
2024-2025 NCEA Academic All American Second Team
2024-2025 SDSU Equestrian Community Service Award
2023-2024 NCEA Academic All American First Team
2022-2023 SDSU Equestrian Team Spirit Award
Email:
A Bit About Me
A lot of what I create is shaped by where I come from. I’ve been showing horses since I was 11 and spent several years showing livestock, including sheep, goats, and chickens, which gave me a deep appreciation for agriculture, competition, and the people behind it.
Outside of school, I run a small photography and videography business and own Equi-Link, an equine marketing company. These projects let me combine creativity with things I genuinely care about. I enjoy telling stories through visuals and simple, thoughtful messaging, and I’m happiest when I’m creating something meaningful, learning along the way, and staying connected to the ag and equine communities that raised me.
Professional Experience
Product DEvelopment Specialist
June 2023 - Present
4B Trading Co, Overland Park, KS
-
Analyze market trends, competitor products and customer needs to identify opportunities for new products and improvements
-
Collaborate with designers to ensure product design meets both functional and aesthetic requirements
-
Monitor product performance and gather feedback from customers to make timely improvements
-
Create and collaborate on TikTok content to showcase products, highlight brand personality, and engage with customers through short-form video
Social Media Intern
May 2025 - August 2025
Backroad Trading Company, Grandview, MO
-
Created original graphics, videos, and captions to highlight product features, customer stories, and brand values across Instagram, Facebook, and TikTok
-
Analyzed performance metrics and engagement trends to optimize posting strategies and increase follower count and interaction across platforms
-
Collaborated closely with the owner and customer base to capture authentic, community-driven content aligned with the company’s Western and family-oriented aesthetic
-
Supported online promotional campaigns and giveaways, increasing page reach and product awareness during key seasonal periods
PHOTOGRAPHY Intern
May 2025 - August 2025
Cody Parmenter Photography
-
Collaborated in capturing high-quality winner’s circle photos at equine events, ensuring proper positioning and presentation of both horse and exhibitor for polished, print-ready images
-
Oversaw photo sales and invoicing, maintaining accurate records and providing timely, professional communication with clients to support a smooth transaction process
-
Supported post-production processes including culling, organizing, and editing images to meet brand standards and tight turnaround times
-
Gained hands-on experience in fast-paced event photography and strengthened skills in image organization, website, invoice and upload softwares
SEASONAL MANAGER
June 2021 - July 2024
Wild Willie’s Fireworks, Pleasant Hill, MO
-
Supervise and train team of 25+ employees, ensuring efficient operations with high levels of customer service during peak sales periods
-
Drive sales while providing exceptional customer service by implementing promotional strategies and assisting customers with product selection to enhance customer’s buying experience
-
Create and implement comprehensive social media plans and online advertisements to increase brand visibility, engagement and follower growth
-
Ensure all safety protocols and legal regulations related to the sale of fireworks are followed, including proper set up, storage and handling practices
Visitor Services Coordinator
June 2018 - August 2022
The Berry Patch, Cleveland, MO
-
Provided friendly and knowledgeable assistance to visitors, including guiding them on blueberry picking techniques and answering questions about the farm’s practices and policies
-
Maintained the cleanliness and organization of the farm and picking areas, including ensuring that picking equipment and facilities stayed in exceptional condition
-
Facilitated sales transactions, including weighing and packaging picked blueberries, processing payments and managing cash registers as well as closing out registers at end of day while ensuring the drawers were balanced and correct